2023, is an extraordinary year for Unibetter: the Quality-Control-Laboratory is expanded, Suzhou office and Singapore office are established,the headquarter office was completely upgraded and the VI image upgrade happened again!

(Did you discover our new avatar~)

Next, let's welcome our protagonist to say hello to everyone：

" Hello everyone! I am the new logo of Unibetter, and I am happy to meet you all!

First of all, I would like to gratitude for the accompanying efforts of previous logo in the past 13 years, from the establishment, development to growth, she has witnessed many historical moments together with the people of Unibetter. And now, I will replace her as the logo of Unibetter.As an important part of the company, I will do my best to carry on the mission and vision in company with the people of Unibetter."

Background of logo upgrade

After 13 years of development and precipitation, we have served a number of TOP-level customers in the industry. While the structure of our customer base has been transformed, we have clearly focused on the terminal and taken the international development route. Out of the need of strategy and business, we have made new thinking and put forward new requirements for brand promotion.

In this context, the new logo of Unibetter comes into being!

VI image upgrade launched!

In January 2023, we launched a corporate VI image upgrade project!And redesigned the existing logo.

After more than a month of communication, the upgrading program of our logo was finalized! The new logo program is derived from the original logo, with a design that is more adaptable to strategic and business needs and in line with the mainstream design concepts of the day.

The Meaning Of New Logo

Left: Old version            Right: New version

The upgraded version inherits the core creative source of the original logo, the three Chinese characters "联创杰" and the English Compound Word "Unibetter", which contains "Union", "Be" and "Better". It represents the core philosophy of Unibetter: Unite Ideals ,Ceate Value , Pursue Excellence.

The upgraded logo still uses Unibetter blue as the main color, implying that Unibetter is based on high-tech industry and positioned in the electronic components industry.At the same time, the color is bold and innovative, with the addition of a vibrant purple color to represent the youthful vitality and passion of Unibetter’s people.

The semiconductor industry is changing rapidly,the brand identity of Unibetter is also undergoing a brand new metamorphosis.The upgrade of the logo also strongly conveys our innovative spirit to break through the rules and our ambition to "become the world's top value-added components service provider".

We believe that with the new logo, our service will be upgraded continuously, and Unibetter will Develop better and better!

Special Declaration

From now on, the company's official website, WeChat Official Account, staff business cards, promotional materials and other occasions where the company logo appears will gradually replace the use of the upgraded version of the logo, during this period, the old and new logo has the same effect. Please understand the inconvenience caused by this!